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Embracing new technologies key to achieving rapid growth

The Philippines can equip the youths with skills of the future through embracing new technologies to achieve rapid growth enjoyed by other countries that use innovation as a vehicle for boosting national incomes.

Ruben Pascual, Philippine Chamber of Commerce and Industry (PCCI) Secretary General, said the competitive advantage of the Association of Southeast Asian Nations (ASEAN) and Asia is the technology-oriented “demographic dividend”.

“This technology mindset could and should be oriented to our innovation, starting to channel this mindset into important skills such as the use of data analytics, mobile development, artificial intelligence, cloud technology and web design,” he said during the National Innovation Day 2023.

Pascual said preparing the young workers for industries of the future thus could “bring us to the rapid growth path that China, Japan, Korea, Singapore and Israel were able to achieve through innovation and applying higher values for their respective economies.”

He underscored the importance of innovation especially as the Philippine economy is set to rebound from the pandemic.

“Innovation will allow us to leapfrog from where we are now to where we want to be in the next few years. Innovation is recognized as a driver for attracting investments aiming for competitiveness in the global market, creating more jobs and achieving overall development,” he added.

Pascual said the PCCI is committed to support the National Economic and Development Authority (NEDA), the Department of Science and Technology and other stakeholders in “Filipinnovation” in strengthening the country’s innovation ecosystem to provide better and greater opportunities for businesses and Filipino workers.

For his part, World Bank operations manager for the Philippines Dr. Achim Fock said the Philippines has several high profile innovative sectors and companies such as in automotive, aerospace, business process outsourcing (BPOs), ecommerce, financial technology (fintech) and other digital services.

“Since the Covid crisis, the adaptation of digital technologies has been increasing steadily and many of these Philippine companies and innovative (ones) have presence in other countries in the region. More needs to be done,” he said.

Leveraging digital marketing solutions to grow international biz

Companies are advised to leverage digital marketing solutions to grow especially their international business or export and keep ahead of the competition.

“Digital marketing increases brand awareness, generates leads, improves customer engagement, and provides measurable results,” e-commerce advocate and digital influencer Janette Toral said in a webinar organized by the Philippine Trade Training Center-Global MSME (micro, small and medium enterprises) Academy.

Toral said digital spending includes influencer engagement and pay-per-click, social media and video advertising and the likes.

She underscored the aspect of commoditization involving indirect competition or products that may indirectly compete with what one is selling.

“Although branding is important, we cannot ignore the importance also of becoming price friendly for our target market but at the same time retain some certain level of profitability. So for commoditization, it challenges entrepreneurs to also think about how they are going to price their products,” she added.

Toral said there are a lot of factors that need to be considered to make products price competitive amid local and international competitors who are also producing the same products and maybe offering these at cheaper price.

“So these are some of the challenges and a lot of entrepreneurs turn to digital marketing to try to see if this is something that they can address,” she said.

However, Toral said marketing does not necessarily gain clients but a company should be credible so they will be interested to possibly do business with.

“So the first thing that they will have to identify is that, are you credible enough as a business? What is your vision as a business?... Does it have a certificate of product registration, does it have the necessary import or export permits so that your international clients can feel comfortable in dealing with you?,” she said.

Through building trust, Toral said leads will be confident to inquire about products and services and may want to do business with a business.

“So our communication through digital marketing must show that we are competent, must show that we have integrity as an entity, how we honor customer complaints, (and) how we prioritize customer satisfaction,” she said.

“Because the moment you compromise that (customer satisfaction), it affects your integrity, it also questions your commitment and it will create an impression that you are not a reliable business entity at all so all of your digital marketing efforts will be wasted if the backend operations of the business that is supposed to fulfill the products that are being created and to be delivered to the customer does not meet your customers’ expectations,” she added.

Toral said companies need to invest in digital marketing as content creation plays a big role.

“If you are only advertising on one portal or one marketplace and your whole marketing effort is entirely focused on that, maybe when people search for you, there will be limited information that they’ll be able to find and it may lead to uncertainty if people really want to do business with you,” she said.

Toral further said companies whose products have the necessary documentation for it to be exported can join platforms like Alibaba, Lazada International and Amazon.com.

“So there are many options for you out there but I guess it depends on the countries that you are targeting but those sites are usually a good start. You have to provide value and solve problems so connecting with customers is not just about showing ads. Connecting with customers or connecting with your prospects is all about adding value and solving problems,” she said.

Consumer profiles driving businesses in 2025 cited

A report by trend forecaster WGSN has identified consumer profiles that will drive businesses in 2025 as brands are encouraged to provide products and services that will make life easier and more affordable.

“It’s critical that you provide relief for consumers as they grapple with the pressures of inflation, recession, climate change and geopolitical instability. Identify how your brand can offer a sense of calm, escapism or even humor…,” it said.

The four consumer profiles include The New Nihilists, The Reductionists, The Time Keepers, and The Pioneers.

The New Nihilists are overwhelmed by global problems and they have lost faith in the ability of governments or institutions to fix them so they are seeking solace by stepping back from the world.

“New Nihilists gravitate towards speculative ideas and creative genres that are outside the mainstream, whether it’s regenerative capitalism, chaos culture, hope punk fiction (dystopian themes with optimistic outcomes), or gaming and psychedelics as a form of therapy. To reach them, you need to show that you are on their level,” the report said.

After embracing digital convenience and remote living during the pandemic, The Reductionists are looking to re-establish in real life (IRL) connections and communities with a more human touch.

“They believe that economic growth should be a means to support people and the planet, not the other way round, and they shop with these values in mind. They still want their time-saving conveniences and efficiencies, but they need these things to be sustainable and ethical, powered by fairly paid workers and business models that give back more than they take,” the report said.

It added they can be found by supporting ethical businesses such as vacation rental platform Fairbnb, which directs half of every commission fee to local community projects, or Delivery Co-Op in the United States, which charges customers a monthly membership fee so it can provide drivers with fair wages and benefits.

The Time Keepers are rallying against social media snippet culture by investing their minutes and hours in things that add value to their world.

“These consumers need services that free up their time, and rental or fractional ownership models that free them from full-time commitments,” the report said.

The Pioneers are movers, shakers and opportunity-makers who thrive on change and new ideas. They live with one foot in the physical world and one foot in the digital, and they are determined to bridge the gap between the two.

“Pioneers need solutions that improve the world, whether that’s universal designs that can be used by people of all ages and abilities, or more personalized products and services that will be loved for longer and wasted less. These curious consumers are equally comfortable in physical and digital worlds – for them, the purpose is more important than the platform,” it added.

To succeed, brands are called to build connections and communities, offer quality over quantity, and help people switch modes.

“Make the world feel smaller and friendlier by embedding a human touch into your products and services, and by ensuring that your business makes a positive impact in the world. Treating people and the planet with kindness and respect is the best way for your brand to build a lasting, loyal community,” the report said.

As hybrid lifestyles continue and the metaverse develops, it added it will be imperative to help people to switch between these different versions of themselves, and also “help them ring-fence their privacy and personal space in a world with fewer boundaries.”

Indonesia, South Korea ink E-mobility development pact

Indonesia and South Korea have signed a pact to cooperate in the development of electric vehicles and related infrastructure in Indonesia. The agreement includes sharing knowledge and technology, developing charging infrastructure, and promoting the use of electric vehicles in public transportation and logistics. The collaboration aims to support Indonesia's efforts to reduce carbon emissions and promote sustainable transportation.

Full Article: Antara News.

JTC MoU brings benefits to Indonesia-Egypt trade

Indonesian Trade Minister Zulkifli Hasan led the inking of a memorandum of understanding (MoU) of the Joint Trade Committee (JTC) in Cairo, Egypt, on Sunday, to intensify trade cooperation between Indonesia and Egypt. Hasan then underscored the importance of boosting economic relations between the two countries that should be supported by infrastructure and other facilities, including through the signing of the JTC MoU. Hasan noted that Egypt has huge prospects for Indonesian business actors since it is a trade hub for the countries around it.

Full Article: Antara News.

Making the green transition just and welcome by all

As we move closer to 2050, the pressure to reach global net-zero greenhouse gas (GHG) emissions grows exponentially.

The latest Intergovernmental Panel on Climate Change report released in March 2023 was a “final warning” and underscored the urgency of “more ambitious action”.

Decarbonisation needs to happen fast, very fast, if we are to limit the damaging effects of GHG emissions on our planet.

This need for speed has understandably drawn intense scrutiny and debate. On one hand, we need to increase the pace of global decarbonisation. On the other, we must do this while ensuring a “just transition” to net zero.

A just transition is, simply put, greening the economy in a way that is as fair and inclusive as possible to everyone concerned. In the process, livelihoods remain secure and no one is left behind. The outcome is a resilient society that is able to respond to both social and environmental challenges.

In South-east Asia, the need for a just transition is even more pronounced as the region has been, and still is, undergoing massive economic development, urbanisation and industrialisation. The immense energy demands of supporting the region’s socio-economic growth still largely ride on the back of fossil fuels. An abrupt move away from fossil fuels would affect communities and livelihoods.

The strident demands from climate activists grab headlines, but do not serve society or help deliver the solutions required. They put intense pressure on banks to walk away from financing “dirty” businesses, and this essentially means starving such companies of cash flow needed to fund activities related to their transition.

If banks end financing, these companies would have no choice but to turn to funding channels that are less regulated. This means it could get even harder to motivate these companies to make the transition.

A poorly executed transition would also increase the risk of slower economic growth, due to inflationary pressures on energy prices. This could then lead to weaker employment and social consequences.

Not a decoy

Critics of a just transition would label it as a decoy to allow polluters to buy time and delay the pain they will eventually face.

But without a just transition, what would happen to our societies?

Access to affordable energy is a basic need for individuals and economies to thrive. Citizens, companies and communities need to be able to power their homes and villages, hospitals and schools, businesses and cities.

Countries would be naive to give up energy access and security, as they have learnt from the Russia-Ukraine conflict. In South-east Asia, it is estimated that more than 70 per cent of energy supply comes from fossil fuels, such as oil and gas.

Greener technologies to generate and distribute affordable clean energy are not yet ready or at scale. Hydrogen is still being developed as an alternative and commercially viable power source.

Energy providers need to navigate their way through the daunting task of decarbonising, while balancing their commercial viability. Society needs their efforts to maintain energy affordability and accessibility. As such, the scale and pace of their decarbonisation need to be realistic, pragmatic and measured. The consequences of failing would impact entire economies and societies.

So how do we ensure that such systemically important players keep their focus beyond short-term profits?

We believe the answer lies in a whole-ecosystem approach that includes banks, including UOB.

Lack of clarity

Globally, banks are ramping up financing to companies in green technologies and renewable energy. But such “pure green” business activities are estimated to make up only about 5 per cent of the global economy by 2050. While every little bit counts, this form of green finance alone will not move the needle much.

What is more impactful is the progressive decarbonisation of all sectors of the economy. This is where transition finance comes in, to provide the funding for high GHG-emitters that are adopting cleaner technologies and becoming greener with time.

Transition finance needs transition pathways: clear definitions and guidelines on acceptable activities and timelines for decarbonisation, which Singapore has set out to achieve. However, a lack of internationally acceptable pathways makes the chalk lines in the transition finance journey blurry. This is also where controversy surfaces every now and again, when supposedly dirty companies are still being financed.

A real lack of clarity is a roadblock to the necessary funding for the just transition of our economies.

At UOB, we actively engage with our stakeholders, including regulators, to discuss the importance of coming up with clear transition pathways for South-east Asia. Clarity will guide policy-setting and shape regulations, giving companies the playbook to invest in new technologies, and banks the confidence to finance such activities that will help drive our region’s transition to net zero.

Leaning into the challenge

Sustainability is fundamental to UOB’s purpose of building a sustainable future for Asean. We care about the real impact that we can create for our customers and communities.

As a catalyst and enabler to influence and lead the real economy, we do not just bring our own financing portfolio to net zero by walking away from reputationally-inconvenient companies.

Instead, it is our moral imperative to lean into the difficult challenge of transition, to help our customers drive action and deliver real-economy decarbonisation in an inclusive way.

Our promise to customers is that we will help them in the transition. We get them to articulate what sustainability means to their business. We look for high-quality road maps that include clear pathways, targets and data reporting that are core to their businesses.

If our customers work with us, both sides win. If we abandon them like many groups are calling for, then we would all fail Mother Earth.

Of course, if the customer proves reluctant to work with us, we will then have to part ways.

As responsible bankers, we do not shy away from these difficult conversations. By and large, most customers understand and join hands with us to take action together.

Everyone may be at different points on this long and arduous journey to net zero. But we are all working towards the end goal, and we need a mature and pragmatic approach to make sure we all get there together.

Source: The Business Times. Link Here

How businesses should view China in a post-Covid world

China has clearly started playing a larger leadership role in the world.

This year, China has embarked upon meetings with a range of leaders from numerous countries in Asia-Pacific, the Americas and Europe; it helped broker a deal between Iran and Saudi Arabia to re-establish diplomatic relations; and has pushed for a political settlement for the war in Ukraine.

At home, the country has hosted scores of business leaders. Most recently, the China Development Forum in March attracted 69 foreign chief executive officers and 20 other guests from academia and international organisations, including Blackstone’s Stephen Schwarzman, Pfizer’s Albert Bourla and Apple’s Tim Cook. The latter underscored the importance of a symbiotic relationship between China and Apple.

Some companies that have significant business in or with China might be concerned about the country’s future as a market or a supply chain hub following the pandemic and ongoing geopolitical strife. Some are talking about “de-risking” – shorthand for implying that “China is risky”.

But that is not necessarily the thinking of many global companies, most of which have a keen interest in how fast China will evolve.

China has shown the global business community that its economy is recovering from the pandemic, and it is expected to grow at one of the highest rates in the world this year.

The International Monetary Fund predicts China’s real gross domestic product (GDP) will grow at 5.2 per cent this year, while the world is expected to average around 2.8 per cent and the G7 nations 1.1 per cent.

When German Chancellor Olaf Scholz visited China in November, 12 German business executives came with him. French President Emmanuel Macron was accompanied by more than 60 business executives in his recent trip to China. Brazilian President Luiz Inacio Lula da Silva brought 240 business executives with him on his visit last week.

Several global giants have already announced large investments in China. Saudi Aramco and its Chinese partners recently agreed to invest US$12.2 billion in a joint venture in north-eastern China. Aramco also acquired a 10 per cent stake in Chinese firm Rongsheng Petrochemical for US$3.6 billion.

Meanwhile, Shell and China National Offshore Oil Corp signed a US$7.6 billion deal for an expansion at their joint venture in Guangdong province at the end of March.

French aerospace giant Airbus also revealed plans for a second assembly line in Tianjin, while Tesla is set to build a factory in Shanghai to build its Megapack batteries.

While every investment is risky in some sense, these companies’ decisions to commit such significant investments in China indicate that for them, the strategic need to be in China outweighs the risks.

To this end, global companies are increasingly recognising that China is resilient.

Many observers in the West have attributed China’s rise to it being “authoritarian”, the help of state subsidies, unfair trade practices, copycatting and other similar reasons.

There may be some truth in some of these narratives, but explaining China’s growth in so simplistic a manner is not fair.

I have begun to see a small number of Western observers beginning to appreciate the meaning of Chinese modernisation and how it is different from that of the West.

As China searches for its own version of modernity since its reform and opening up, the discovery process and the evolving intellectual framework have gradually become the bedrock of the country’s resilience.

Some foreign companies have come to China but could not make things work, due to reasons such as supply chain disruptions during the pandemic and trade restrictions caused by sanctions imposed on China.

But they are finding themselves in a difficult position because China represents a large market and domestic firms could potentially develop their own technology to replace the foreign products subject to sanctions.

For many global companies, China is either a major source of revenue, an epicentre of supply chains, a key source of inspiration for innovation, or all of the above.

While there are forces trying to decouple China from the global market, there are also those who are trying to keep the world together, at least some parts of it. Business leaders understand that in this fast-evolving global context, China will continue to play a major role, and the smartest minds will figure the right strategy for achieving the best competitive advantage amid an era of significant change. 

Source: The Business Times. Link Here

4 in 5 businesses in Asia want to expand overseas but face challenges: UOB study

More than 80 per cent of businesses in Asia are looking to expand internationally for revenue and profit growth in the next three years, but face challenges in finding overseas partners, and legal and tax support, according to the UOB Business (SME & Large Enterprises) Outlook Study 2023.

The bank’s findings were from an annual survey of small and medium-sized enterprises (SMEs) and large enterprises in Asia. This year, the scope of the study was expanded beyond Singapore to include companies in Indonesia, Malaysia, Thailand, Vietnam and China for the first time.

Of over 4,000 businesses surveyed, 83 per cent, or four in five, want to expand overseas. The desire is most pronounced in companies in Indonesia, China, Thailand and Vietnam, while those in Singapore, Malaysia and Hong Kong are more hesitant. Top sectors looking to expand are industrials, oil and gas, followed by wholesale trade, and technology and media.

Asean and China are the top two markets businesses want to expand to, with only one in four companies interested in expanding beyond Asia. Within Asean, Singapore ranks at the top of countries for businesses to venture into, while Thailand and Malaysia tie for second place.

But challenges in expanding overseas are holding businesses back, top among which are difficulties in finding the right partners to work with, lack of in-house talent, as well as lack of legal and regulatory compliance and tax support. 

Most businesses cited needing more support to venture overseas, including connecting with overseas partners and clients, and tax incentives.

About four in five companies also value having a cross-border digital trade platform for their overseas expansion.

In addition, around 60 per cent of SMEs surveyed highlighted that their supply chains have been affected by ongoing geopolitical tensions. Some 90 per cent of businesses have been affected by high inflation, with increased cost of supplies and greater challenges in procuring suppliers.

About 30 per cent of companies are now trying to diversify their supply chain by building stronger relationships with their suppliers and tapping data analytics to help in their decision-making.

To ease supply-chain woes, SMEs want more support for tax incentives, employee reskill-and-upskill training programmes, easier access to funding, and connections to the right technology and solution providers.

Aside from supply-chain concerns, the study also found that sustainability practices were not widely implemented among businesses.

Although around 90 per cent of businesses believe in the importance of sustainability, only 45 per cent have implemented sustainability practices. Only 38 per cent of SMEs in Singapore have these practices in place, compared with more than half of SMEs in Thailand and Vietnam.

Businesses have attributed the low implementation rate to concerns about increasing costs for customers, which will in turn hurt their profits and revenue.

However, UOB head of group commercial banking Eric Lian highlighted that regulators, industry leaders and corporates are becoming more rigorous and disciplined in achieving sustainability standards within their supply chains.

“Businesses that are slow to embrace environmental, social and governance may lose out on business opportunities,” he added.


Source: The Business Times. Link Here.

Brunei ratifies CPTPP

BANDAR SERI BEGAWAN – Brunei has ratified the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP), five years after signing the wide-ranging trade deal, which covers a free trade area valued at US$13.5 trillion.

The Ministry of Finance and Economy released a statement Sunday saying the government had deposited its intent to ratify the treaty on May 13.

“The CPTPP will provide trading opportunities to new markets like Canada and Latin American countries such as Chile, Peru and Mexico. Furthermore, the agreement will also enhance Brunei Darussalam’s attractiveness as a destination for foreign direct investments,” the ministry said.

“With its high tariff-rate liberalisation and modern trade rules, the CPTPP ensures trade between members continue to be open, mutually-beneficial and facilitative.”

For Brunei, the agreement will come into force 60 days after the notification was sent to New Zealand, the Depository of CPTPP.


Source: The Scoop

Read the full article here

Developing economic opportunities for BIMP-EAGA

His Majesty Sultan Haji Hassanal Bolkiah Mu’izzaddin Waddaulah ibni Al-Marhum Sultan Haji Omar ‘Ali Saifuddien Sa’adul Khairi Waddien, Sultan and Yang Di-Pertuan of Brunei Darussalam in a titah expressed satisfaction with Brunei Darussalam-Indonesia-Malaysia-Philippines East ASEAN Growth Area (BIMP-EAGA) cooperation that has continued to progress well, despite challenges faced since the COVID-19 pandemic started.

His Majesty delivered the titah at the 15th BIMP-EAGA Summit, which was held at Komodo Ballroom, Meruorah Convention Centre.

Furthermore, added His Majesty, the re-opening of borders has facilitated the resumption of transport services and movement of goods and people, thus bringing in opportunities such as tourism and cross-border trade to the sub-region. To this end, the development of more joint cooperation projects will further strengthen supply chain and secure BIMP-EAGA’s growth area as a production base for the region. This also highlights the importance of connectivity as a driver of growth and economic activities.

With the new norm of doing business in the post-COVID-19 era, it is crucial to advance digitalisation through ICT-related projects, to align with BIMP-EAGA’s work implemented at the ASEAN level such as the Digital Economy Framework Agreement and the Bandar Seri Begawan Roadmap on Digital Transformation.

In concluding the titah, His Majesty stated that the relocation of Indonesia’s new capital, namely Nusantara, in Kalimantan will create even more opportunities for growth and development in this sub-region. Therefore, BIMP-EAGA is encouraged to take advantage of opportunities by having better coordination and facilitation of BIMP-EAGA’s initiatives.

At the end of the Summit, the leaders endorsed the Joint Statement of the 15th BIMP-EAGA Summit.

Source: Borneo Bulletin

Read the full article here

ASEAN-BAC optimistic region will be global economic center by 2045

The ASEAN Business Advisory Council (ASEAN-BAC) is optimistic that the ASEAN region will become a global economic center by 2045, given its significant economic growth potential and favorable demographics. The council believes that the ASEAN Economic Community, combined with ASEAN's free trade agreements with major global economies, will create a competitive and attractive business environment. The ASEAN-BAC also emphasized the importance of digital transformation and the development of a skilled workforce to support the region's economic growth.

Full Article: Antara News.

Singapore ready to import pig carcasses from Indonesia

The Singaporean government has expressed its willingness to import pig carcasses from Indonesia, according to Indonesia's Agriculture Ministry. The move is expected to benefit Indonesian pig farmers and help address a shortfall in pork supply in Singapore due to the African Swine Fever outbreak. The agreement will involve ensuring that the pigs are free from any diseases before being processed for export.